Paris
1914-1918
The Daily life
of Parisians
during the Great War
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Call to support the 3rd National Loan by the Société Générale [a major French bank]
Georges Redon
Affiche, 1917
© Bibliothèque historique de la Ville de Paris / Roger Viollet
Well-known artists donated artwork to promotional campaigns for National Loan programs. The esthetic appeal of their drawings, coupled with highly emotional content, was designed to encourage citizens' contributions to a nation-wide effort.
Ville de Paris